How I went from unexpectedly laid off with an 8 month old baby to more than doubling my salary the very first year as a full-time photographer.
Case-Study examples showing you how the Becoming Booked Method has helped our photography students consistently book their dream clients, create higher sales and surpass six figures!
The exact path we follow to go from empty calendar to fully booked.
The three biggest struggles of photographers and what to do to overcome those struggles.
The fastest way to overcome not knowing what to do and creating a clear action plan.
How to design your photography business so that success naturally follows.
How to create a clear and concise market message that resonates with your ideal clients and sets you apart form the crowd (page 52).
How to build an authentic connection with your prospects and leads so that they become happy, paying clients.
Three simple strategies to implement right now that don't cost a dime, but are vital to your success.
The number one reason why you are not booking clients and the simple tweak to make to consistently attract the right leads.
The one thing you must learn about your clients in order to have them flooding your inbox, even if there are hundreds of other photographers in your town (page 56).
Learn how to define your version of a successful photography business in terms of your booking and income goals and create a plan to achieve it.
Productive planning strategies that will help you ditch procrastination and get things done!
What a brand really is and how to create authentic brand messaging that consistently draws in ideal clients.
The three essential elements that make up an irresistible brand that attract your perfect clients (page 60).
How one conversation can catapult your bookings in any niche (page 91).
The three biggest mistakes photographers are making on their website that case website shame and how to fix it (page 66).
The most effective way to design your website if you photography multiple different niches.
The three primary purposes of your website to convert your visitors into hot leads (page 63).
How to address your pricing on your website so that you receive an immediate inquiry!
Website templates so that you instantly connect with your website visitor (page 67).
Easy three step process to confidently price your photography for profit (page 76).
How to wisely manage the money you earn in business so that you no longer stress over taxes and are sustainable over the long run (page 82)!
How to profitably price your sessions and weddings so you are never left wondering what to charge again!
The biggest marketing mistake most photographers make that's costing them clients who value photography and how to fix it!
The simple five step process that turns inquiries into paying clients within one conversation (page 88)!
The simple tactic to implement to stop discounting your sessions and finally book full paying sessions!
The six facets of effective marketing and how to apply every one in your business to book more clients!
My exact marketing script that I use to book clients in less than two hours so you can do the same (page 111)!
The biggest marketing misconception and how to skip the fluff and book clients in an afternoon, without social media!
How to book quality clients without a big following or a ton of time to post endlessly on social media!
Defining your client life cycle so that you can provide a streamlined service and save yourself time (page 121)!
The exact word-for-word script for turning inquiries into clients who are ready and able to book you now (page 95).